Analyst firm Intellyx recognizes Brandi AI for pioneering how brands measure, benchmark and improve visibility in AI-generated answers
We’re excited to share that Brandi AI has been named a winner of the 2025 Intellyx Digital Innovator Award!
Presented by Intellyx, an analyst firm focused on enterprise digital transformation and emerging technology, the award recognizes companies advancing their categories through meaningful innovation. For the Brandi team, it reinforces something we see clearly in the market: teams need clarity and competitive context in the AI discovery layer, not just more data.
Why This Recognition Matters
This recognition reflects what marketing teams are asking for right now: visibility they can actually understand and use. As AI becomes the front door to decision-making, teams need to see how they show up, how competitors compare, and what to do next.
As large language models shape how buyers research, evaluate, and shortlist solutions, visibility no longer means ranking on a results page. It now means whether your brand is mentioned at all—and how it’s framed—inside AI-generated answers.
Brandi AI exists to help teams compete in that environment by clarifying market narratives, defining categories, and improving how brands appear when AI systems respond to real buyer questions.
From Search Rankings to AI Answers
Brandi AI was built specifically for this shift in discovery behavior.
As discovery moves from search engines to generative platforms like ChatGPT, Gemini, and Perplexity, surface-level mention tracking isn’t enough. Teams need to understand:
- The actual questions buyers are asking AI
- Whether their brand appears in those responses
- How competitors are positioned alongside them
- And which changes improve the likelihood of future inclusion
Brandi tracks real buyer questions, shows if and how brands appear in AI-generated answers, and benchmarks visibility against competitors through its Competitive Market Universe™.
More importantly, it makes AI visibility measurable and actionable—so CMOs, product marketers, and content, PR, SEO, agency, and digital teams can make informed decisions instead of guessing.
How Brandi AI Supports Modern Marketing Teams
As AI becomes a primary discovery channel, Brandi helps teams move from monitoring to improvement through three practical capabilities:
- Alignment to buyer intent: Brandi helps teams align existing pages and assets to what buyers are actually trying to solve when they ask AI questions, increasing the likelihood of being included in AI-generated answers.
- Competitive context: Teams can see how often their brand and competitors appear in AI answers, how each is represented, and which buyer questions consistently surface one brand over another.
- A practical GEO framework: Brandi provides a repeatable system for identifying technical and messaging gaps, prioritizing fixes, and improving authority and visibility over time through Generative Engine Optimization (GEO).
All of this fits into existing SEO, PR, and content workflows, delivering prompt-level analytics, competitive benchmarking, and clear recommendations—without forcing teams to overhaul their processes.
Looking Ahead
Recognition from Intellyx reinforces what marketing leaders are already telling us: AI visibility isn’t a future problem. It’s a current competitive requirement.
As AI continues to shape how decisions are made, Brandi will stay focused on helping teams understand where they stand, how they compare, and what actions actually improve visibility in AI-generated answers.
Schedule a Brandi Demo Today
If you’d like to learn more about how Brandi helps teams measure and improve AI visibility, schedule a Brandi demo today!